I help businesses & agency owners to grow revenue through integrated digital marketing strategies
Are you a business or agency owner struggling to grow revenue and make sense of the constantly evolving digital landscape?
My name is Anthony Chiaravallo and I help businesses and agencies like yours implement digital transformation and exponentially grow revenue.
For the first time in my twelve year career, I’m sharing all of my knowledge and expertise in a brand new online course and hybrid consulting program. The purpose of this program is to set your business on a path towards exponential revenue growth through the digitization of your marketing and sales processes.
If you’re interested in growing your business with predictability, then click the button below to schedule a free strategy call with me.
About me & the results I generate for clients
I most recently served as the SVP, Integrated Media for BCW Global where I built the paid media team from the ground up, advised C-Suite clients across industries and grew firm media under management to $100M in five years. I was also responsible for rolling out a global paid media training program to 60+ offices worldwide that resulted in a complete overhaul of the firms digital capabilities and best practices.
In 2015, I oversaw paid media for Ketchum Digital where I was responsible for the nation’s leading healthcare enrollment campaign for the NYSOH. Prior to that I ran the marketing department at the NJ Blood Center where I doubled collections in 18 months, led sales for a boutique digital marketing agency and published reports in the Wall Street Journal, Washington Post and USA Today.
I’m also the Founder & Publisher Conscious Connection – a digital magazine dedicated to inspiring people to impact the world doing what they love. We publish weekly columns on impact business, sustainability and the creative lifestyle with an annual reach of over 20 million people.
In 2018, I was honored as a PRWEEK 40 Under 40 recipient for outstanding professional achievement in marketing communications.
"I help PR & creative agencies to scale by expanding in-house digital capabilities, automating lead gen and teaching your team to effectively sell and deliver digital marketing solutions."
Anthony Chiaravallo, Founder & CEO
how I do it
I work with emerging brands and agencies to provide scalable digital marketing campaigns and sales strategies that support growth and transformation.
Integrated Marketing Strategy
Simplifying and integrating marketing systems is at the core of everything I do.
Sales Development & Training
I work with your team to implement best-in-class sales training and processes.
Digital Business Transformation
I leverage digital media to transform your business and scale customer acquisition.
digital transformation program overview
Week One: Mapping Your Digital Transformation
1. Digital Mindset & Course Overview
- Our main purpose – digital transformation
- General housekeeping & program overview
- Important things to know going into this
- Developing your digital-first mindset
- The Post-COVID Pivot® + Great Restart® for brands
2. Foundational Digital Strategy
- Turning technology into business transformation
- Connecting PR + creative to marketing & sales
- Overview of core digital service integration areas
- Mapping your core services to the marketing funnel
Key Action Items
- Complete your DTP (digitally transformative purpose)
- Map your MVDP (minimally viable digital product)
Week Two: Developing Digital Solutions
1. Digital Media Planning & Buying
- How to develop digital strategy plans
- Aligning your core services to digital
- Integrating performance media into service lines
- Identifying client use-case to develop & present digital proposal
- Bringing it all together – user journey mapping across touchpoints
2. Pricing Structures, Measurement & KPIs
- How to properly price digital services
- Measurement planning and KPI journey mapping
- Marketing ROI + attribution across touchpoints
- Marketing science & establishing benchmark metrics
- Why (primary research) + What (analytics) = Accuracy for Attribution®
- Complete digital marketing plan for target client
- Fill out KPI worksheet, benchmarks & template
Week Three: Delivering Digital Programs
Week Four: Optimizing & Growing Digital Campaigns
Week Five: Automating Client & Agency Lead Gen
Week Six: Sustaining & Accelerating Digital Growth
what my clients say
Anthony transformed paid media from a supporting tactic to a thriving and essential part of our business. In a matter of months following his appointment, Anthony defined and created a suite of paid media products, defined our perspective on an ‘earned approach to paid’ and has developed some of the most results-driven campaigns in the agency.
His ambition to build this capability across the business has led Anthony to consult and collaborate with our markets around the world and he’s developed training modules to inform all team members about the growth potential of performance media. Anthony is a client-centric, collaborative leader who delivers an engaging, compelling and effective argument for how our paid digital campaigns deliver value for clients. If your agency is not working with Anthony on expanding your programs, you should be.
Anthony has single handedly taken our company to an entirely new level from a marketing perspective. In less than one year, we quadrupled our website traffic, added over 400,000 people into our loyalty program and more than doubled annual sales. Highly recommended.
Anthony is a passionate people-centric marketer with a laser like focus on marketing systems and processes that drive measurable ROI. He successfully reversed our declining donor base trend and more than doubled collections from the prior year at the NJ Blood Center.
My Massively Transformative PurposeTo lead the marketing consulting industry in a mass evolution that aims to positively impact the lives and businesses of over 100 million people in the next ten years.
SCHEDULE A FREE BUSINESS STRATEGY SESSION
I love talking with like-minded businesses and organizations working to make the world a better place. Click the button below and let’s talk shop.